KYLE GRIFFIN

The White Company is a worldwide retail brand based in the UK since 1994, offering luxury products for home and occasion. Their inspiration for timeless style and attention to detail is reflected in their predominantly white colour palette.

• Developed and tested new features in Vue and React for The White Company website experience across multiple projects and teams, in-house and remote.
• Collaborated in an Agile workflow with cross-functional teams, including UX/UI designers, backend developers, test analysts, business analysts, project managers, release management, and key stakeholders throughout the software development lifecycle.
• Delivered on projects to increase YoY revenue of over 2% globally.
• Performance auditing and refactoring of codebase, reducing total size by 25%.
• Mentored and onboarded new developers and staff.
• Written high level solution design documents for upcoming projects, as well as documentation of existing features.
• Assuming responsibility of project deliverables, leading technical discussions with non-technical personnel, assisting the project managers with ticketing and breakdown of the technical solution towards a deadline-driven agile paradigm.
• Led the cross-project implementation of eWallet payment methods (ApplePay, PayPal) across the cart and checkout user journey, resulting in a 10% improvement in order completion rates across thousands of monthly orders in the UK, US, and globally.

Crucible Creative

May 2018 - Feb 2020

Crucible helps companies transform their businesses through digital strategy, exceptional user experience, digital design, and creative branded campaigns.

• Lead the development of bespoke websites for clients in the theatre, medical, fintech, recruitment sectors and more.
• Built websites from the ground up using HTML5, CSS3, JavaScript (ES6), PHP7, SQL and more.
• Collaborated with remote teams to work on large and scalable projects built in React, Contentful CMS, AWS.
• Delivered custom designed and programmed website functionality with a focus on continuous incremental improvement. This includes SPAs, interactions, animations etc.
• Structured an efficient development cycle through task management tools, and collaborated with digital designers to produce websites with modern UX/UI.
• Provided consultation for retainer contracts, site and server maintenance, refactoring, SEO.
• Acted as the sole technical consultant for projects worth over £100k.

Example sites I developed on behalf of Crucible Creative

SoBold are a digital marketing agency, specialising in website effectiveness for small and large, local and global businesses. From creating new websites to making the most of existing ones, SoBold help you deliver on a cross-platform digital strategy to maximise your online presence.

• Created and managed bespoke responsive websites for clients in the finance, luxury, clinical and sport sectors.
• Managed the development team to build and deliver technical end-user products.
• Modified existing websites via JavaScript, PHP and CSS3 animations to improve KPIs
• Driven strong marketing campaigns through UX focused, cross-platform HTML emails.
• Provided consultations for clients to improve on-site SEO and complying with modern practices.
• Adopted the role of senior developer to manage new hires and identified strong skills to maximise their performance at SoBold.
• Communicated with SMEs during projects to improve quality of deliverables.
• Collaborated with the managing director on business development and client acquisition.
• Developed reusable web components to aid design and development (css frameworks, javascript snippets and WordPress plugins) for use in projects.
• Doubled the company’s year-on-year revenue in 2016 by extending the technical deliverables of SoBold. Transitioned all projects in-house and attributed my own efforts to ensure each project’s success.

Example sites I developed on behalf of Sobold Group